You are getting a second pass on your list without bothering those subscribers that opened already – Don't forget to use a different subject line that may appeal to them this time!
We really encourage clients to resend a campaign about 12 or 14 days later to those who didn't open the first time around – use a different subject line and get more opens for your initial effort – a great way to use your monthly account for best value effect! You are getting a second pass on your list without bothering those subscribers that opened already – Don't forget to use a different subject line that may appeal to them this time!
MarketingSherpa confirm this approach in this article….
Right on the first anniversary of the LIKE button Facebook have announced the release of the SEND button. This will allow the sharing of content with particular people rather than a broadcast sharing that happens when you click LIKE. The LIKE button sharing is seen as a post in the newsfeed of all your friends whereas clicking the SEND button allows you to share with specific people via a Facebook message, email or posting on a group wall.
Last Christmas we pledged to donate towards Bothar’s Tree Planting Scheme in Africa on behalf of our customers who choose to send their Christmas greetings via MailMaker123.
You helped the environment in a twofold way by not sending paper cards and also helped eleviate the problem of soil erosion in Africa.
MailMaker123 has donated €200 to Bothar's Tree Planting Scheme in Africa on your behalf. Take a look at the receipt below.
Well done!
With so many calls on your time you need to make sure that your efforts spent following up sales leads is focused on those that you know are considering a purchase or have shown some interest already in your service, the Warm leads…
This is where the MailMaker123 online reports really shine. When you have sent a campaign you can immediately see who has already opened them and clicked on your links.
![]() |
To start with the most important details will be the opened so far and clicked on a link percentages. You can click on each of these to see exactly who has opened or clicked and when. If perhaps you had sent a campaign to 500 people and 200 opened it, of these 50 clicked on a link about a service you offer then these are the leads you might focus on. You may even decide to make a special offer to the select 10 people that opened this link multiple times. This allows you to make a sales pitch to a select few rather than broadcasting a reduced rate to everyone.
If you would like to take MailMaker123 for a spin with no obligations you can sign up for a 30 day trial here – no credit card required.
Regards
The MailMaker123 team
What better way to show appreciation to your American customers than by sending a timely personalised Thanksgiving Email greeting. Take a look at our FREE template here:
How it works: